started with a stand
MarketShare worked with two immigrant women to fund, construct, and launch a mobile food stand that operated at several Seattle farmers markets and major outdoor festivals. The experience underscored the need for permanent indoor space that can regularize customer traffic, mitigate the negative impacts of seasonality on business, reduce physicality of operation, and offer streamlined logistics. We also learned that people are hungry for more.
Starting a restaurant is incredibly difficult and making it successful is even more challenging. Our program is designed for people who have everything it takes to survive and thrive in this extremely competitive industry - besides access. We strive to help talented, savvy, and determined entrepreneurs connect with financing, business training, facilities, and customers to help them revive culinary careers.
With help from chefs, restaurateurs, food writers, and other experts in the culinary field, we'll be selecting business-ready entrepreneurs representing cuisines and cultures that are presently underrepresented or not represented at all on restaurant menus in our community.
BACK OF HOUSE
Using curriculum designed in collaboration with a leading nonprofit culinary development program, MarketShare culinary staff will make sure that our vendors are continually improving the quality of their food, scope of their menus, efficiency of production, consistency of product, presentation, and thoughtfulness of their sourcing.
FRONT OF HOUSE
Vendors will be supported by business development staff to ensure they are able to provide an outstanding customer experience and continually grow as managers of their staff and finances, using curriculum designed in collaboration with a leading nonprofit business incubation program.
After three years of incubation thriving businesses will leave the market incubator to launch fully independent versions of their operations in the community. MarketShare will assist our vendors in connecting with financial and other resources during this transition. Food trucks, wholesalers, caterers, and brick-and-mortar restaurants are all possible ways successful vendors could grow their businesses.