MarketShare was born from the desire to build a market of unique culinary experiences, while empowering immigrant and refugee communities and ultimately promoting social cohesion. 

While working as a community organizer in some of Seattle’s most ethnically diverse neighborhoods, our founder, Philip Deng, began dreaming about a street food market that could showcase the flavors of our globally representative community. In Seattle, our neighbors come from around the world and bring with them all the unique flavors of their culinary backgrounds.

A single Seattle ZIP code, 98118, was recognized by the 2010 US Census as one of the most diverse in America, with at least 59 languages spoken. This level of diversity provides an opportunity for intercultural exchange and dialogue, and what better way to do so than through the universal language of food? By sharing authentic cuisines from all around the world, it is our hope that these immigrant and refugee owned food businesses become platforms that promote intercultural appreciation and understanding.



Philip Deng, Executive Director

Philip is the visionary behind MarketShare's innovative approach in utilizing grassroots organizing strategies gleaned from his experience in campaign politics to motivate entire communities to build lasting public institutions for the common good. Throughout his career working on three continents and Oceania in the nonprofit and public sectors, he has demonstrated a particular deftness in crossing cultures to unite diverse communities to solve shared problems and generate value for all. From posts that include remote coral atolls in the Marshall Islands, to major metropolitan centers in China, to local Seattle neighborhoods,  Philip's recognition of potential in all people, value in all cultures, and power in food to bring us together, inspired him to found MarketShare.



Leigh Momii, President

Leigh began her career in the aerospace industry, designing, configuring, and building custom software solutions for onboard aircraft systems including the Boeing 787 Dreamliner and the Boeing 747-8 Intercontinental. She has also spent time in the technology consulting industry building customer software solutions. Leigh has a technical background with a B.S/M.S. in Computer Science, combined with acquired soft skills, which led her to HTC where she first worked as a Developer Evangelist on the HTC developer relations team. She is now fully entrenched in the startup world at Cyanogen. She is a founding member of MarketShare.

Shad Schmutz, Lead Chef Instructor at Le Cordon Bleu College of Culinary Arts in Seattle

Shad is currently Chief Instructor at Le Cordon Bleu College of Culinary Arts in Seattle. He hails originally from Kansas City where he was Owner and Executive Chef of Simply Catering. He then worked as Executive Chef at Bistro Kids where he lead the Farm 2 School program at Bishop Ward High School & Donnelly College, which partners with local farmers and food producers to improve the health of school children through the consumption of fresh fruits and vegetables, whole grains, grass fed meats, and hormone-free milk in their school lunch program.

Max Brown, Coordinated Campaign Director at Washington State Democrats

Max Brown has established himself as a major force in labor and community organizing in Washington State. Most recently he served as Campaign Director for Organizing for Washington where he designed and led the entire statewide campaign effort for federal and state level races in the 2014 election. Max has also served as the Northwest Regional Outreach Director & Statewide Labor Outreach Coordinator for U.S. Senator Patty Murray. Max is currently the Coordinator Campaign Director for the Washington State Democrats.

Wayne Lau, Executive Director at Rainier Valley Community Development Fund

Wayne has been a resident in Seattle since 1956 and is a graduate of Rainier Beach High School. He has a 35 year plus career in commercial real estate lending and small business lending. He was founding executive of a local community commercial bank which had a strong niche and market focus on immigrant entrepreneurs and real estate investors. Wayne has served as Treasurer and board member of the International District Chinatown Preservation and Development Authority (SCIDPDA). Currently, he is Executive Director of Rainier Valley Community Development Fund and a director on the board of Seattle Goodwill Industries.


Martha Choe, Former Chair of The Seattle Foundation

Jay Reich, Partner at Pacifica Law Group

Steve Hill, Trustee at Seattle Colleges

Laurie Erickson, President and CEO at The Finest Accessories Inc.

Scott Blakemore, Associate AIA at ZGF Architects, Co-Founder at Split Shot Collaborative

Jeff McCord, Associate AIA at ZGF Architects, Co-Founder at Split Shot Collaborative





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